Weed Delivery is considered a profitable business. It is because, despite being illegal, weed is used for various health and recreational purposes across the globe. This is an all-rewarding business idea, however, there is one issue. It is marketing the weed delivery service like we do same-day weed delivery in Vancouver.
Marketing weed delivery service is much more challenging than you think. The reason is that weed is still illegal on the federal level. Therefore, you can not run an advertisement campaign as you normally do with other businesses. However, that does not mean you have to wait for any miracle to happen. There are some other legal ways to market your weed delivery services. If you are not sure how to build a marketing strategy, here are a few tips;
Set up your Google My Business profile
Google My Business is a free and quite useful tool the weed delivery service owner can use to make the business stand out. It allows you to manage your listing and the location and details of the service on Google Maps. It is observed that whenever a person has to find a service, he searches for it on Google first. Therefore if you do not set up your profile, you would have a hard time approaching regular weed users. To set up a fully-optimized profile on Google, here is what you have to do;
- Enter the correct business name, address, and website URL
- Add business hours and special hours
- Select the right category, it must be as relevant as it can be
- Add a fully optimized description. Make sure it is not more than 750 characters
- Fill in the other required information and click done
Add your dispensary info to the third-party directories
Adding your business information to a third-party directory is another great legal way to market your business. It helps in increasing brand awareness, local ranking, and attracting customers. Therefore, do it immediately. To be seen and approached this way, all you have to do is list your business name, address, and website URL in the third-party directories such as Weedmaps, Wiki Leaf, All Bud, Pot Guide, Leafly, and the Cannabis Industry.
List all your products on the website
Setting up your Google My Business profile and adding your business info to the third-party directories would attract customers. To advertise and sell your products, you have to list all your products on the official website. Make sure the listings are fully-optimized otherwise it would be pretty hard to convince the customer to trust you.
Get the reviews from the customers
Almost everyone shopping online, read the reviews before hitting the “Place an Order” button. Therefore, your website should have some quality reviews. Do not get the paid reviews, encourage the customers to leave the review by offering a discount on the next purchase. If not with a discount, you can also use the Google marketing kit to encourage the customer to leave a review. Moreover, a few businesses approach the customers through email to get reviews as well.